Shopping

Luxury boutiques line up neatly down Portofino's cobbled alleys, making it an attractive destination for fashion enthusiasts. The popular jet-set resort also doesn't fail to treat the holiday-makers fairly, offering a plethora of high-end stores and art galleries. The pulsing heart of fashion revolves around Martiri dell'Olivetta Square (the so called "Piazzetta"), but Calata Marconi, Via Roma and Molo Umberto I are also packed with luxury brand names and upscale restaurants.